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'God of Cricket' Sachin Tendulkar steps into NFTs world with Polygon

The NFT-verse has seen a host of new entrants—right from top brands to prominent celebrities—enter into the space over the past few months. Companies in the sports industry have, especially, been playing their A game. Take the case of Nike itself. Last year, the American MNC was in the news for acquiring a company that made NFTs and sneakers for the metaverse. Then, in April this year, Nike released its first collection of virtual sneakers, Cryptokicks. As of the end of August, the company had generated $185 million in revenue via NFT sales. It had done so by fostering a total of 67.2k transactions. Read More: Nike makes $185 million via NFT sales: Leaves Adidas, Gucci behind In fact, a bunch of European Football Clubs has also joined the NFT space to keep iconic match moments evergreen and collectors access to a bunch of membership perks ranging from voting on club decisions, rewards, and merchandise designs to benefitting from other unique experiences....